Design and Implementation

The cost of developing an on-line campaign is dependent on your specific goals.

A sophisticated campaign with multiple focuses and hundreds of key words can cost you $10,000-$25,000. An example of this would be a music store that wanted to attract specific customers for lessons, repairs, and specific instruments.

We can develop an effective campaign with a specific focus for $2000-$2500. An example of this would be a criminal law lawyer who wanted to attract potential clients.

Cost of placements

This is a direct cost that you pay to Google. In general, you only pay if people have clicked your ad and are sent to your landing page (web page).

Most campaigns require a minimum initial budget of $200-$500 per week for the first 6-8 weeks.

On-going monitoring

In order to maximize the results, it is important that the campaign is monitored and adjusted. This should initially be done on a weekly basis.

We can do this for you at a rate of $200 per hour, or we can train you or your staff on the basics.